businessmomsblog.com

WE HAVE MOVED!

PLEASE VISIT US AT OUR NEW SITE

I just wanted to let everyone know that we have recently moved the blog to my main website.

The Marketing Momma

We made the move to make things easier for everyone to find all of our information regarding

available courses and daily teaching blog posts.

For more information please visit us at our new site!

Thanks!

Also you can check out some of our Products Below

25 Home Business Ideas

Start An Online Store

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Have you been trying to decide which work at home business is right for you?

Well here’s your chance to find out by checking out my FREE CD to see if starting an online store is right for you.

Check out my new course that is now available.  StartAnOnlineStore.com This is an 18 week course that teaches everything you need to know to start an online store and build it into a booming business.  You can check it out by ordering the free cd to find out what the course covers and that includes a free 14-day trial of the course so you can decide if this course is what you were looking for before you spend any money on it.

I cover everything you need to know for getting an online store up and running on a limited budget and building it into a successful business.  Taught from my own experience as online store owner(Barefoot Bella Children’s Boutique) this course will help you avoid the costly mistakes that some people make when first starting out online.

Check it out and let me know what you think!

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Hi everybody!

Just wanted to give you a quick update about what I have been up to lately.  Sorry I haven’t posted in a few weeks but I have been busy, bust, busy!  I wanted to share with you some of what I have been working on lately and some pictures from my latest trip.

A few weeks ago I attended a workshop in Boise Idaho with Russell Brunson.  It was fabulous!  It has really jump started my business and taken me to new levels of productivity. I’ll share some pictures below from the trip.

Since returning from the trip I have finished up my latest product called StartAnOnlineStore.com.  This 18 week course is perfect for anybody thinking of starting a home business and looking into an ecommerce store for their business model.  The course walks you step by step through everything you need to know to start an online store and build it into a successful online business.  I will let you know when the product launch date is in the next few days.  We are just finishing up the final touches on everything.  There is a 14-day FREE trial so you can check it out for free and see if it is something that might be helpful to you.

Now that I am back from my trip and caught up on things I will get back to my regular shcedule of helpful blog posts.  Let me know if there are any subjects you would like me touch on in the next couple of weeks.  I’m always open to new topics if it is something that would be helpful to you.  Here are some of the awesome people I met and the pictures!

Pattie Pilling and her son bestlifestressmanagement.com)

Michael LaFido(Renegade Realtor), Shaun Hadsall and Ryan Colby (GetLeanin12.com)

Russell Brunson and Me!

Pattie Pilling and The Soup Lady Leslie Romriell

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I have some great tips for you today about marketing your business with Video.
I know that sounds a little scary for some people but believe me if I can do it you can do it too.

Marketing with video is a really hot topic right now online.  If you aren’t doing it yet you should be because it really does help get traffic to your site and can give you a real presence online unlike nothing else.

Here are some basics to get you started and then if you are really interested in going full blown with this I have recommended some products and courses below that will teach you step by step how to market with video like a professional.

The first thing you need is a video camera that has the capability to download video to your computer.  If you already have one that comes with a USB cable then you will just need to get some video editing software that will let you export an internet ready file.  There are some free ones available like Windows Movie Maker or you can just do a search for free video editing software on Google.

I bought a little camera called a Flip camera that already has the sofware built right into it.  You can find it right at WallMart for a little over $100.00.  It was well worth the price because I also have used it to create email video birthday cards for my family and used it to make a little movie of  my children’s school play.  So it is doubling as a work/play camera.  And it is soooo easy to use!

Next do a quick video about your business, what you have to offer, and how they can find you.  Make sure your video looks professional and is interesting enough to catch peoples attention.  Upload the video to You Tube and other similar video distribution places and you are ready to roll!  Remember this is just a starting point to get you working with video and finding different avenues to promote your business.  It doesn’t have to be perfect it just has to get out there in front of people so you can drive customers to your site.

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When developing a business in todays world you really need to find a way to make yourself stand out from the crowd.  You need to relate to your customer on a personal level and find ways to convey your qualities as a business to them to build trust and an ongoing relationship.  Here are a few ways to start building that relationship.

1. Provide relevant informative information on an ongoing basis showing that you are an authority in your industry.  You could do this by blogging, having a newsletter, social networking, etc…the key is to be informative, trustworthy,  and helpful.
2. Using video to build a relationship with your customers is a very powerful tool.  When doing business online sometimes it is hard for customers to establish a relationship unless they can really feel like they have met you in person and gotten to know a little about your personality.  Video can do this for you.  Use video on your blog and on YouTube to get your brand out there.
3. Building relationships with other successful people in your industry or niche is a tremendous way to establish a powerful brand.  Don’t ever underestimate the power of relationships–some of the best business ventures are achieved when you combine two like minded individuals with the same goals combing their knowledge and effort.
4. Find your Unique Selling Point and market that to your customer.  Why is your brand better or different than your competitors and why should the customer choose you over someone elses business–let them know why.
5. Let your happy customers build your brand for you.  Use customer testimonials and reviews to help build trust with your potential customers.

Be consistent with your brand building and most importantly be authentic!

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There are many courses out there teaching affiliate marketing these days with many different ways of going about it.  As you can see in my earlier post of a review of another affiliate marketing guide that there are tons of people making a good living doing affiliate marketing.  I have found that the best way to learn something is by finding a teacher who is practicing what they teach and being successful and then replicate what they are doing by following their exact teachings.

If you are looking for a complete guide that will walk you step by step through everything you need to know to succeed at affiliate marketing then the Secret Affiliate Weapon 2.0 is the course for you.  This guide is at a great price and includes everything you need to get started at affiliate marketing and succeed at it.

Including access to Secret Affiliate Weapon 1.0 , step by step How To Videos, keyword development, viral marketing techniques, Web 2.0 tactics, How to Get Traffic easily, you name it and Ewen has included it.  Whether you are new to affiliate marketing or just need help getting your business to take off this course has all the info you need.  I don’t recommend products lightly because when I first started out I wasted so much money trying to learn what I needed to succeed, so believe me when I say this product is well worth the already low price.  Hope you have as much success with it as I have!

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I use alot of different tools online everyday to help my business run smooth and make my life more efficient.  I just wanted to share a few of them with you today.  All of these tools can be used and found on the internet and all of them have a free or paid version for you to try depending on your need.  Hopefully you will find one or two that will be helpful to you.

1. Evernote:  This great tool has an ap on your Iphone available.  I use it more as an organization tool.  It basically can remember everything you want it to by voice recordings, screenshots, etc.. and the great thing about it is that it can work for all of your computers–so it will keep you updated on your laptop and your main computer so you can stay updated on your schedule wherever you are.
2. Survey Monkey:  This is a free service that also has a paid version.  You can create surveys to send to your existing customers to see how they feel about your service or you can create surveys to use on prospective clients to see what they are looking for.  This is a great tool to really get into the mind of your customer to make sure you are providing what they need and want.
3. Google Alerts:  This a great tool to keep up with what is going on in your industry.  You can watch and track topics online to keep up with what is important to your customers and your competitors.  You can also select your name or business name to track so you can keep an eye out for what others are saying about you.
4. Jing Project:  This is a free service developed by the same company as Camtasia.  You can use it to capture screenshots, audio, video, add captions to your work, etc… It can be turned into a little 5 minute movie and walah you have your first online video as easy as that and for free.

These are just a few of the online tools that I use in my everyday business.  There are tons more to choose from to help you be more efficient and save money by using their free services.  Just think of the issues in your everyday business that might be holding you back and look for tools to help you streamline your process–there are so many options out there you are sure to find one to help.

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One of the best and effective ways you can market your business is to your already existing customers.

Once someone buys from you their is an established level of trust, and as long as you are offering quality products and service then you will keep that trust.  That is why staying in touch with your customers is so important to the strength of your business.

Email Marketing is a great way to do this.  Here are some tips on getting your customers to sign up for your email list or newsletter and keeping their interest.

1. Offer them something fabulous for exchange of them signing up.  So it is a benefit to them and you.  An example would be a free book, or a discount coupon, or even a free product.  It has to be beneficial to them in order for them to be willing to give you their email.
2. Be consistent with your emails–if your customer expects to receive you newsletter weekly–then make sure you deliver it weekly, or if you advertise a monthly discount code–make sure you send them the code each month.  Customers love when you follow through on what you are promising–that is how you build trust and respect for your business.
3. Once they are on your list—do not try to sell to them everytime you send them a message.  Provide them with helpful information that they will benefit from.  Always give more then you take and go above and beyond what is expected and then you can’t go wrong.  Your customers will love you for it!
4. Final tip is try not to be too long winded—nowadays everyone is busy, busy, busy and if you try to make your emails too long your customer won’t have time to read it let alone follow through into buying from you.

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When you first start out exploring your options for work at home business opportunities or jobs it can be very overwhelming.  How do you weed out the legitimate work at home offers from the scams?  That is a really good question and the only answer I can give you is due your research, research research!

Don’t get me wrong their are definately a lot of top notch business plans offered online for some outstanding businesses but the problem is there are just as many if not more offers that pretty much just take your money and offer mediocre advice and leave you more confused then you were when you started out.

My candid opinion and advice on this would be to develop your own business plan by learning as much as you can about your niche and finding low cost ways to get started.  There is always the option of finding a good business coach and joining a Mastermind Group also.  The more you learn the more your business will grow.

Check out my product reviews page when you get a chance.  I always give my candid opinion on the products I review and they are always products I have bought and tried out myself.  I don’t believe in wasting time or money so I won’t give a recommendation for something unless it is useful for your business.

If you are still trying to decide which type of business you want to go into check out the 25 Home Business Ideas Book  for some great ideas.

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Adding Google Analytics to your wordpress blog is a great way to keep track of your progress.  This is the best way to see where your visitors are coming from and how many people are visiting your website.

For someone who is not very technical when it comes to working with websites adding google analytics to your website may seem overwhelming–but trust me once you have a step by step instruction on how to do it–it is very easy–and well worth the effort.

Steps On How To Add Google Analytics To Your Wordpress Blog

1. Download the Google Analytics Plugin to your desktop and unzip the plugin
2. Upload the plugin into your websites wp-content/plugins folder in your cpanel hosting account
3. In your wordpress blog’s dashboard under plugins activate the google analytics plugin–you should receive a success message once complete.
4. Go to your google account and login to http://google.com/analytics
5. To set up your new website in the google analytics account–click on add website profile
6. Then click on add profile for a new domain
7. Enter the URL of your website and select the appropriate country and time zone.
8. Google Analytics will then provide you with a block of html code–copy this code
9. Then go to your wordpress blog admin–under appearance–edit–go to the footer php section and paste the code into the footer right before the <body>tag on the page.  You can add this code to any webpage that you want to track on your site the same way.
10. Go back to your google analytics profile and check the status to see if it was added correctly.

Those are the basics–if you have any questions or problems you can always contact me or there are also some quick instructions on setting it up in your google analytics account area.  Good Luck!

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